Do you have a social platform as an author? Do you think you need one?
When I submitted one of my books in a query letter, the publisher asked, “Where are you at?” He meant did I have a platform. Did I have one?
Fortunately, I pointed him to various places. I was happy I had taken the time to create one. My author website has a drop-down menu that shows you where I am. I copy the link when anyone asks. I have even given talks about creating and maintaining a social platform.
Yet, when I talk to other writers in my area, few have taken the baton to use an author’s platform for their works. It used to get to me, for it is a topic that I believe in so strongly. But now, at this point, I nod and listen. One is unable to lead a horse to water, right? Well, you can, but easier than having an author create a platform. LOL
The thing with creating a platform is not all of them will be a right fit for you. Concentrate on what does work. But even more so, the platform is constantly changing with new forms of promoting yourself. And what used to work may not work anymore.
It can be much, but the results are worth the effort and time.
So, if you are at a point where a publisher asks, hopefully, you can say happily, “Here I am.”