Years ago I was reading an issue of Writer’s Digest and came across this topic. I can’t remember the author of the article but at the end of it was her Twitter handle. I decided to follow her in hopes of learning more. Since then I have expanded my brand through Facebook, Twitter, Goggle+, Linkedin and a website just to name a few.
It takes time to cultivate one’s brand but it is, in my opinion, vital to each author out there. I mean after all, once you are done writing your book and the revisions and edits are all done, then what? No matter how you choose to publish how will you basically shout to the world about your book? Apart from friends and family how else can you let people know about it?
I started on my brand the minute the first draft of my first book, “Jasper, Amazon Parrot: A Rainforest Adventure”, was done. I didn’t wait until it was completely done, I didn’t wait until all the T’s were crossed and the I’s dotted. In fact when I started sending out query letters a good portion of the publishers wanted to know where I was online. Thankfully I was able to provide that information.
Like I mentioned it will take some time in the beginning, but start somewhere, anywhere, and grow from there. You don’t have to be all over the place for that will exhaust you and the sites that do work for you will not be fully run due to you trying to do it all. That was how I learned my lesson trying to be everywhere and not thinking that I was not giving each site enough love and attention it needed.
In due time it will get easier to update the sites to go and make a post or send out a relevant tweet to your followers. But, everyone, do start somewhere no matter how small no matter where just start. You want your book to shine. It deserves to shine.
In my county there are a few times during the year that they hold what they call Author Showcases. It is designed for authors in the area to meet for the public to interact with. Sometimes they are successful while others not so much. I been doing these for a few years now and while inside I am full of butterflies once it starts it is just a lot of fun. The last one we had the show was moved to a Sunday afternoon. To help it be more successful we had a thunderstorm along with lightning and thunder to accompany us.
Upon arriving the crew that showed up only filled up a bit of the room. What I liked however was how I knew about 80 percent of the authors there. So while the day was not very successful I was able to hang out with authors and friends at the same time. Plus I made some new friends to boot. This is always a win for me.
What was funny was how my friend Joanna who was a table next to me said how every time she turned around to talk there was something sitting down talking to me. For an introvert such as myself I had to chuckle. Maybe I should have done like Lucy and charge 5 cents for each visitor. 🙂 Another plus was how authors gave me free books with no strings attached. I will definitely read and review as my way of saying thank you, even though they didn’t ask me for anything.
All and all the three house went by super fast. In a few months we will be doing another one and the venue will be bigger so I won’t get a chance like this one to mingle and talk to the other people. In a way I am glad it happened the way it did. I made new contacts, saw different and unique ways to set up one’s table and learned about options to expand my brand. The outcome was just as fun.
When my son first started to drive I would tell him, “Be careful.” He would get mad until I told him that what I meant was a/ be careful for yourself and b/ be careful of all the other drivers around you. Drivers are crazy these days and it seems to get worse on a daily basis. I am at my happiest when there is no one around me. Let me explain why, but perhaps I don’t need to?
I been in two car accidents. The first one I was in the back of a carpool car, my son next to me my husband in front and the driver . We were on the way to NC to go to work, it was snowing and we were going below the speed limit. The company truck behind us was going faster than the speed limit, drunk and thought it be okay to bump us into the Dismal Swamp. He crushed the trunk so bad it came to t he seat I was sitting. Thankfully my son was okay.
My second car accident I again was behind the passenger side and we were stopped to turn left, we waited since there was a car in front of us. Again a company vehicle going to fast hit us and total the car that hit him since he had stopped.
We have people putting on no blinkers for miles and then suddenly turn leaving the people behind to jam on their rakes and hope no one hits them. Yo have people who put on their blinkers for miles and miles making them go slow in case they do the former. You have people rolling through a stop sign not stopping fulling , you have people going through yield signs like it means go faster. When a stoplight turns green you best count to five for some fool will be bound to go through a red light or a stop sign.
You see people texting as they drive, eat, seen a man shave, put on makeup and a bunch of other things that has no place in a vehicle. You see people riding so close behind you, you can see the color of their eyes in the mirror.
There are so many other examples of erratic driving. Cars are dangerous machines and if not used properly can harm and in some cases kill people. I have not even brought up road rage. It is dangerous out there.
So as I tell my son I tell you all please be careful for yourself and others. Again I am at my happiest when I am driving alone on the road. It really is a wonderful thing.