I often found myself saying I would write a blog post next week. However, when I looked at my website, I realized it had been longer than a week—no, it had been months since my last update. Has it been too long?

Is procrastination beneficial for authors? Are there both pros and cons?

The answer is no when promoting your brand on social media,

You are only as good as your last buzz in our fast-paced environment.

It doesn’t take long for people to move on to other topics or personalities, and I can be just as guilty of doing this. Maintaining an active presence on your platform is essential to being an author.

When I get stuck on a particular project, rather than banging my head against the wall, I shift my focus to another project. Many writers juggle multiple projects at various stages of completion.

I’ve noticed that when I procrastinate on one project and revisit it later, new ideas often emerge to help me overcome the hurdles I faced earlier.

That said, I tend to feel a twinge of guilt when I procrastinate. I feel like I’m not putting enough time into my craft.

While not all procrastination is detrimental, it’s also not always beneficial.

However, as long as I am engaged in some way, I try not to beat myself up too much about it.