Evaluating 2020 : When it comes to your brand

 

Now that the year is winding down, it is a good idea to access how you did in whatever part of your life or business that comes to mind.

When it comes to writing, aka my business, I go over my marketing calendar to see how I did as far as time and effort.

It is a simple calendar. I mark daily, I try anyway, how I did. By doing this I get a good overlook on how I am doing and if I am progressing forward. I also mark if I worked on any of my manuscripts,  if I did any editing, or if I start any new book.

This year I did pretty good in posting about my brand, having more guest posts on other sites, and having more interviews. My books made it in the top 100 multiple times on Amazon. It made it and in the lower 50 many times.

Marketing one’s books and brand is tedious and takes a lot of time, especially away from writing. But it is a necessary part of being an author.

When one compares to where one started at the beginning of the year, it is a way to see what worked and what didn’t. It helps me to proceed for the next year.

It could help you progress better than the year before. That is my goal.

Good luck to you all in 2021.

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